Diesel watches

Diesel watches

Each Diesel watch has its very own style. These rugged and wayward watches are made for people living a carefree lifestyle without fear. The watches are unique, striking and timeless. Diesel is more than just a brand; Diesel is a lifestyle.
67 watches
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Water Resistant
Type Band
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The history of Diesel Watches

In 1978 the Diesel company was founded by the Italian Renzo Rosso. He worked for The Genius Group, a garment factory. Renzo bought 40% of the shares from the business, and the name was changed to Diesel. All over the world, the word means the same thing: energy. This was precisely what he wanted to exude with the Diesel brand. Renzo Rosso made sure his dreams, passion for denim, a little bit of rock 'n roll, a dose of science fiction and a good old dash of humour came together. Diesel got its identity. Rosso discovered that fashion is more than just making clothes, it is about creating a whole new universe.

Since 1985 the company has been entirely owned by Renzo Rosso and has become a well-known fashion brand with its character. Nowadays Diesel is part of the youth culture all over the world. The philosophy has remained the same from the start; a brand that stands for passion, individuality and self-expression.

Diesel also collaborates with other big companies. By partnering with Marcolin Diesel entered the eyewear market, the Diesel fragrances arose through collaboration with L'Oréal, Helmets AGV, headphones by Monster, bicycles Pinarello, buggies with Bugaboo and a home collection with Foscarini, Moroso, Zucchi, Seletti and Scavolini.

Renzo Rosso

Renzo Rosso, the founder of Diesel, was born in 1955 in Padua, ​​a town in Northern Italy. When he was young, he found a pair of extravagant looking trousers by his mother's sewing machine. He put them on, and his friends were so enthusiastic that they also wanted some. It was the beginning of Renzo's interest in clothes.

In 1975 he began to make his clothes after he graduated from the textile processing industrial school and then in 1978 he joined the Genius Group, which marks the start of the Diesel brand.

Renzo's life philosophy is: "Diesel is not my company, it's my life."

Diesel Watches

Diesel watches are primarily aimed at young people who create their lifestyle. The watches are unique in that they do not follow trends, but they give the wearer the ability to express their identity. Diesel watches make use of new styles, original materials (such as denim) and production methods.

Other things Diesel does

Outside the world of fashion, Diesel does even more. They encourage fresh new creative talents, possess a 105-hectare farm and a large hotel (Pelican Hotel), and they have even designed a cool urban bike which was released in November 2010.

Our Diesel Watch Collection

Our Diesel watch collection consists primarily of men's watches, but we also have some ladies watches in the collection. These watches are big and robust. Some watches are a little more subdued and casual. Whatever the style, it is up to the wearer to make it his or her own.

Each Diesel collection begins with an inspiring journey. The creative team will visit all corners of the world looking for all sorts of sources of inspiration; antique, modern, futuristic and so on. This journey is reflected in the collection of watches.

Buy a Diesel Watch online

Our Diesel collection contains more than 75 different models. Do you want to refine your search? Use the search filters at the top of this page to filter by colour, material and price range. Or visit our Watch Finder to view more watches that match your criteria.

Watch.co.uk official dealer Diesel watches

Watch.co.uk is an official dealer of Diesel watches, Watch.co.uk therefore it only sells the original Diesel watches, with full warranty from the watch brand itself. All Diesel watches on Watch.co.uk are in stock. The watch that you placed an order on will be shipped on work days.